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Phil Schwarzmann - Social Media Strategist, Content Creator, and Growth Marketer...by Day.  Writer, Board Game Designer, and Sound Artist...by Night.
  • Podcast
  • Teambuilding
  • Social Strategy
  • Game Design
  • Sound Design
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  • Finland
Podcast, Social Strategy

How Do Marketers Fight AI Slop?

Inspired by Tiffany Hsu’s New York Times piece “Silicon Valley Is as Sick of AI Slop As You Are,” Jesse and I dig into what “AI slop” really means and what marketers should do about…

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Social Strategy

25 Ways B2B Marketers Can Use AI Video

I’ve been having a blast using AI video for my #ChiefFunOfficer project, and you should too! Here are 25 easy & inexpensive ways B2B marketers can rethink everyday marketing content with AI video. 1. LINKEDIN…

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Podcast, Social Strategy

Storytelling in the Age of AI

In this episode of “Happy to Chat” Jesse and I explore why storytelling matters even more now that AI can generate content instantly. Some highlights: – Ricoeur’s philosophy: narrative is what makes time meaningful –…

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Podcast

From Hollywood to Google to Running Your Own Agency

This week, I sit down with Jesse to trace his winding 30-year career: From writing movie taglines in Hollywood (including Saving Private Ryan and The Talented Mr. Ripley) and ghostwriting Pamela Anderson’s personal website in…

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Podcast, Social Strategy

Why Corporate Blogs Matter More Than Ever

In this episode of Happy to Chat, Jesse and I make the case for why corporate blogs matter more than ever in 2026, even as short-form video dominates and AI reshapes how people search for…

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Podcast, Social Strategy

How to Create a LinkedIn Presence Without Losing Your Voice

Our debut episode! Jesse and I dig into what it actually takes to build an authentic LinkedIn presence, without sounding like a content robot. Jesse, a veteran copywriter with credits at Google, YouTube, and Uber,…

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Teambuilding, Videos

Chief Fun Officer: Rule of Thumb

Rule of Thumb is a fast-moving team-building game about personal preferences and predicting the group. Choose between two options, then decide whether your side will be the popular choice or the underdog. Download the rules…

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Game Design, Phil, Social Strategy, Videos

Building Community: San Francisco Board Game Designers

While most board games have just one designer’s name on the box, there are dozens, if not hundreds, of others who helped shape that game before it ever reached a store shelf. Back in 2018,…

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Phil

Pride 2026: Everyone Deserves a Place in the Ballpark

This is me proudly wearing my York Revolution Pride cap in 2023 at their stadium near my childhood home with my mom and sis. Last week, this same minor league baseball team actually forfeited a…

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Teambuilding, Videos

Chief Fun Officer: On a Scale from 1 to 10

Download these rules in a printable PDF: PLAYERS 6–16 players (Split into 2 team) EQUIPMENT NEEDED HOW TO PLAY 1. Choose a Cluegiver Teams take turns choosing one player to be the cluegiver. The cluegiver…

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Pizza or tacos? Can you predict how your colleagues will vote?! While most board games have just one designer's name on the box, there are dozens, if not hundreds, of others who helped shape that game before it ever reached a store shelf. Live from the "Backrooms", here's a quick overview of my new team-building game "On a Scale from 1 to 10..." My next teambuilding game, "Fake It Till You Make It", is designed for remote teams only. It’s an improv-style social guessing game where you read between the lines, spot the faker, and try to blend in if it’s you! Part personality test, part mind reader. Think like your teammate and match their answer for points! Winters in San Francisco. ❄️ Day one of the Game Developers Conference 2026! This year tabletop designers have a bigger presence than ever, and I’m thrilled to be part of it. Take a look at our kickoff event at Oracle Park last night... #GDC #GDC2026 I love designing games and helping teams connect, so I’m launching a weekly series called Chief Fun Officer. I <3 Keeshonds.  Keeshonds <3 me.  This is @bochybythebay’s girlfriend Rosie giving me love on Valentine’s Day.
  • How Do Marketers Fight AI Slop?
  • 25 Ways B2B Marketers Can Use AI Video
  • Storytelling in the Age of AI
  • From Hollywood to Google to Running Your Own Agency
  • Why Corporate Blogs Matter More Than Ever

Latest Posts

Podcast

How Do Marketers Fight AI Slop?

Social Strategy

25 Ways B2B Marketers Can Use AI Video

Podcast

Storytelling in the Age of AI

My bestselling book, "How to Marry A Finnish Girl", is out from Gummerus Publishers.
Now on its 12th print edition!
Congrats, you read the entire site!
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  • Podcast
  • Teambuilding
  • Social Strategy
  • Game Design
  • Sound Design
  • Phil
  • Finland
  • About Phil
  • Portfolio
  • Buy My Book!
  • Press
  • Contact
  • Photos
  • Videos
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